Build Rapport... with Who?

I get the word of the day from Webster’s dictionary and today I received one that I am very familiar with and we all use often in the car business.  The truth is, the ability to build rapport with customers is essential for sales and those that cannot don’t make it. 

Because it is familiar, I almost trashed the email before I read the definition.  When I did, the question that popped into my mind that you may want to ask yourself as a leader in your store is, “Do I expect and create relations marked by harmony, conformity, accord, or affinity (rapport) between my employees and myself?  The truth is the same for leadership as it is for sales.  The ability to build rapport within your team is essential and those that cannot don’t make it.